Campaigns | Event Campaign
Find the right people for your event
Let us help you create successful event campaigns
When you conduct a seminar, webinar, or any other types of events, you need to target and attract relevant participants. We can help fill your events with your ideal event-goers through emails and retargeting ads – this is to target those who started the registration but failed to complete the process.
We’ll help promote your events to the right people with the data you collected from your previous events. We will analyze the data and identify the attendees’ demographics for specific and targeted campaigns. We will go through the whole process of planning, creating, and executing pre-event to post-event campaigns.
This is how we do it
Let’s define your goals and create a plan for success
We have prepared a PowerPoint presentation that we’ll fill out together in the first meeting to get the plan in place. We’ll come up with the agenda, the pitch, the video manuscript, and the plan for leads follow-up.
We’ll carefully guide you through this, so we have a proper plan for making your event a success.
Setting up a good pitch
We have the best results from making a video as part of the campaign. We can help you with the manuscript, and it’s best if you show yourself as a “movie star.”
This is how you get a good teaser to trigger your ideal participants to sign up.
Producing the resources and setting up campaign
We prepare landing pages, email invitations, email banners, and other graphic resources. We set up the campaign on Facebook, LinkedIn, or other channels.
We’ll work together to target and sharpen the audience to ensure the message reaches the right audience – filling up your events with your ideal participants.
Showtime!
We have pitched and advertised this awesome event, and people who have signed up have high hopes. Now it’s up to you to deliver to ensure that the event lives up to the expectations.
It is also nice if you use the event to pitch in a “next step,” meaning what you want the participants to do after participating in this event. Maybe you want to sell a workshop, and you should mention this during the event.
The crucial follow-up
Your event was a success, and all the preparation has paid off. This is the best time to get leads to engage.
After the event, it is crucial to follow up on every hot lead.
We will schedule a follow-up email after the event where they can download presentations and record events. We also help some clients set up lead-nurturing flows in their marketing automation software.
But at one point, someone needs to call up the hottest lead, and it needs to be planned who and when.
Reports generation
The last stage is generating interesting reports to show how much business was developed as a result of the event.
We have a full overview of campaign results and participants, while you have some, perhaps even more significant figures.
How did the follow-up go? What was generated as a result of this? Did the event generate any new business?
Pricing
LITE
€ 4,500 ex. vat
Suitable for companies that need help to set up a simple campaign. They will handle all follow-up themselves.
- 1.5-hour start meeting
- 1 Follow-up meeting
- Landing page for the event
- Email Campaign
- Email banner
- Video edit – for campaign use
- Facebook campaigns
- LinkedIn campaigns
- Organic posting on Facebook and LinkedIn
- Reminder email/SMS the day before
- Thank you email
- Tracking and Optimizing
- Result report
MEDIUM
€ 6,500 ex. vat
Suitable for companies that are serious about their campaigns and have internal resources to follow up hot leads.
- 1.5-hour start meeting
- 1 Follow-up meeting
- Landing page for the event
- Email Campaign
- Email banner
- Video edit – for campaign use
- Facebook campaigns
- LinkedIn campaigns
- Organic posting on Facebook and LinkedIn
- Reminder email/SMS the day before
- Thank you email
- Tracking and Optimizing
- Result report
Add Ons
Recording and editing of webinars
Do you want to record the webinar in advance in a studio and have us produce and edit it so that it looks professional? We can arrange that for you. The advantage of this is that you can record several webinars at the same time; we can edit if something goes wrong.
€ 2,950
Webinar-on-demand
If the webinar has been recorded, it is smart to make it available “on demand”. That is, it is posted on your website behind a login so that it continues to generate leads. We can help you with all the technical aspects in connection with this.
€ 1,400
Hybrid Event
Perhaps you want to have a breakfast seminar in Oslo, but you also want people from other places in the country to be able to participate digitally. It is becoming increasingly common to arrange hybrid events.
€ 1,500
Experiences shared by our happy clients
Veni getting over 100 people on Teams Event
Point Taken getting 1500 people on a webinar series
CloudWay filling up Experts Live
Need regular help with Campaign Strategy and other tasks?
If you need continuous help with Campaigns, website, design, and content, you should consider subscribing to a marketing department. Then you’ll have access to an entire marketing department consisting of a web developer, designer, content producer, and digital marketer for a minimum of 32 hours a month.
Let’s get started on the right (digital) foot
Book a free and non-committal talk about how we can make you and your business succeed!