Let’s go back 12-13 years. I was working at Visma. At the time, the website of one of Europe’s most successful IT companies was divided up according to the structure of the company itself. At the top of the menu was a section called finance, and under this, the product names were listed – “Visma […]
The personalization of the Internet Read More »
Welcome to 2025! We have robots all around us, they just don’t look like the way I imagined them when we were drawing the future in elementary school. Technology and human needs are merging, and with it come many new opportunities and considerations. It’s time to keep your head cool and your heart warm. Here
Marketing Trends in 2025: AI, Personalization and Video Content Read More »
There are so many great books about marketing out there. I love having something inspiring in my ears while walking, cycling, taking the bus, driving, tidying up, or working out. Here are my top picks from 2024. In addition to books, I regularly take various courses from platforms like HubSpot and Semrush. The constant input
The Best Marketing Books I Read in 2024 – and Why Read More »
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